- Hörbuch
- 2019
- 5 Std 49 Min
- Kogan Page
Titel
Superhuman Innovation
Beschreibung
DISTINGUISHED FAVOURITE: Independent Press Award 2020 - Business General CategoryWINNER: CES 2020 Gary's Book Club Top Technology Book of the YearArtificial Intelligence (AI) is the new electricity of our times. It is revolutionizing industries the world over, and changing how we fundamentally view and understand work. Superhuman Innovation argues that AI will supercharge the workforce and the world of work, can be harnessed to deliver powerful change to how companies innovate and gain competitive advantage. It is a practical guide to how AI and Machine Learning are impacting not only how businesses, brands, and agencies innovate, but also what they innovate: products, services and content. In a world of product and pricing parity, the delivery of superior service experience has become the new marketing, and the new real competitive edge. With AI companies can harness the power of data, personalization and on-demand availability, at the touch of an intelligent button. Superhuman Innovation discusses how AI will serve the superstar innovators of tomorrow, by enabling them to see deeper insights and set sail for higher goals. It unearths a powerful five-pronged model which describes how AI enables innovation through the offerings of Speed (facilitating work processes), Understanding (revealing and mastering deep insights), Performance (customization of delivery to customers), Experimentation (the iterative process of reinvention and feedback) and Results (tangible, measurable and optimizable results). The book is supported by varied and innovative case studies from a variety of industries.
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Produktdetails
Verlag:
Autor:
Titel:
Superhuman Innovation
gelesen von:
Sprache:
EN
ISBN Audio:
9781789661323
Erscheinungsdatum:
2. März 2019
Schlagworte:
artificial intelligenceAIbook by AIbook by artificial intelligenceuses of AIusing AI in businessmachine learningscience and technologylinguistics and philosophyUS historyfuture of lifehardware and softwareartificial intelligence machinefuture of humanityfield of ailaws of physicsnext billion yearsintelligence and consciousnessover many generationsfuture of humansability to designadvanced artificial intelligenceintegrated information theoryexamples of lifegoals and valuesbillions of yearsman and machinestages of lifechanging the worldaspect of lifeprofessor of physicsscientists and engineersartificial intelligence researchsubject of consciousnessform of lifeopportunities and threatsmeters per secondhelping the elderlyreason to believeeducate the massesfuture and lifeinterest in buildingquestions we needmatter and energylearn and changeloss of jobsethical and philosophicalamounts of datadefinition of lifegenre non fictionfringes of sciencethe world we live inphysics science astronomybusiness psychology sociologytechnology ai futuretechnology and societyscience environment technologyhumanities social sciencestopic computers aibusiness model strategyScience Fictioncomputer scienceai researchsuper intelligenceon emotional intelligenceai systemssuper aihuman-levelsuper-intelligencehuman intelligencestrong ailevel intelligenceadvanced aiai researcherintelligent aiadvanced artificial
Laufzeit
5 Std 49 Min
Produktart
AUDIO
Serie:
Explizit:
Nein
Hörspiel:
Nein
Ungekürzt:
Ja
Über den Autor:
Chris Duffey spearheads Adobe's Creative Cloud strategic development partnerships across the Creative enterprise space. His keynotes have received over 50+ million impressions and been reported around the world by Access Hollywood, Extra, Ok Magazine, Hello, People, Daily Mail and Euro News.Chris has been profiled by The Wall Street Journal, The Guardian, Inc., Adweek, Adage, Cheddar, The Mirror, The Drum, Campaign, CMO.com, New York Post, Business Insider and by Google, McKinsey and Wharton in their digital marketing book. Chris also serves on Rutgers University Data Advisory Board and The Board of Directors for ANA NY.Before Adobe, Chris was an Award-Winning Executive Creative Director, noted speaker, author and Artificial Intelligence & Mobile Technologist. He has been featured by Business Insider, and Yahoo as one of "The industry's leaders on the top issues, challenges and opportunities in the fast-changing world of mobile marketing." Chris has been a creative consultant with over 35 advertising agencies across the global holding companies: WPP, IPG, Havas, Omnicom, Publicis and MDC, having worked across every major industry vertical.